i was checking out if amazon’s got radiokijada music (broken link so no point); anyways no results in AZ, BUT: why wouldn’t they want to know what i want, so they can source it or just keep it in the radar?. Amazon not keen/interested anymore? No links whatsoever to leave a ‘could not find it? tell us’ post. Ok. Maybe they are doing well enough without this buyer from the antipodes.
1. let’s say I as a job seeker get my google custom search engine to point to and search on:
- careers.companyx.com sites
- jobs.companyx.com sites
- companyx.jobs sites
- companyx.com/jobs
- etc. you get my drift
obviously you can hone in regions, ngo’s, edu and gov sites, if so inclined
2. let’s say i can create an rss alert for changes on the searched sites (‘developer’)
How does this impact the aggregators’ value proposition (say vertical search engines) to the job seeker, once employers utilise their career sites more effectively?
I did not like the sound of it but I can be a lazy and in a hurry (LAIAH) person; but not all the time; it depends, i say with my economist hat on
- depends on the purchase i am making
- depends on the ocassion of the purchase
- depends on the consequences of being lazy and/or in a hurry, or otherwise
so if you are a company that wants to sell me something, and you assume that i will always be in my LAIAH mood, then think again. That doesn’t not mean that i am an enthusiast either. I might be just be interested, given the factors above.
Also,
- don’t assume that because the purchase price is kinda biggish (say a car) I will not be lazy and in a hurry (who checked their car manual lately)
- don’t assume that given that I am LAIAH i don’t want information, I want it evident and jumping in front of me, and what better way to do it that imbed it in the product design/features
Questions for you:
- can u influence the purchase process – as in, can u motivate people to become unlazy and take their time?
- when shopping around for a job, how do you take LAIAH shoppers to buy your ad?
- does employment branding assume that job seekers are never in a LAIAH state?
dunno, am in a hurry
Work and Wisdom; that’s the inscription in my school’s shield.
I got contacted by school friends trying to organise a reunion in november (which obviously i will not attend because it will cost me a few thou before i even land in Lima), which in turn drove me to think about the old country
Peru has an official unemployment rate that hovers around 9%. If you look under the hood though, the nation sports a whopping 55% underemployment, (skills and workers being underutilised). This stat is strongly correlated with and aided by the strength and size of the informal economy in the country and the rest of LA. Anecdotally, and ex-president mentioned in humorous tone a few years ago, that Peru was proud to have taxi drivers with the highest uni degrees in the world.
Not too funny, as you can gather.
In the context of all the talk and written word about global talent shortages, it’s worth reminding ourselves of what global means, who is included and who’s not. I think of the number of unemployed and underemployed people across the planet who are an English and/or Studies accreditation course away from being ready for full employment in the first world. Great opportunity for learning organisations; great opportunity for the establishment of an international candidate pipeline that looks beyond the usual english speaking sphere
…this not without feeling a bit of remorse about the fact that a larger talent exodus from the old country is only going to sink it further. Fly or Fight. Work and Wisdom.
- the overlapping online vertical media properties would either consolidate (seekmycareer.com.au) or disappear (cars, etc) depending on what they bring to the table (share, tech, brand).
- Maybe pblmsn and ffx digital coexist, with both portals pointing to common verticals
- the (pbl) online properties will have a print media outlet, which always helps if used effectively (e.g. think the mycareer section of the smh. or cross media links)
- news is going to have a harder time in catching online (not impossible though)
related press clips
Fairfax ready for takeover bid
Packer to settle grudge
Brett’s put on a post today re. an unnamed aggregator/job ads scraper that forces people to register before looking for jobs; I haven’t come across the service myself so I am taking his word for it. I think his underline comment is that this behavior is kind of parasite-like as it gathers registrations from traffic sourced from third party content (job boards, corporate sites).
This got a rant on aggregation going
Early in the life of the public internet, common wisdom flagged it as a disruptive force as it enabled disintermediation on a large scale. soon enough though, some online services also proved to be additional but effective/smarter intermediators (e.g. price comparison) to the shopper/surfer/applicant.
Given that, job ads aggregation can provide value as it intermediates/consolidates information into one environment (e.g. all jobs from all sites) IF there are no additional/offsetiing costs to bear. such costs can be:
a) loss or relevancy in results if the search/filtering technology that must accompany increased volumes
b) loss of content (e.g. maybe a job board has a great advice section)
c) other barriers, such as forced registrations with no additional service or feature
I am sure there are some other cost elements needed to make this list more comprehensive
In any case, I am qualifying c) because if the aggregator tells me as a job hunter that they need my registration to personalise my search results, imbed results feedback to enhance relevance, trawl for job seeker advice based on my career stage, feature employers with employment branding initiaves, etc. AND they actually deliver on these promises. then I might just want in.
I am not making a judgement on the legality/ethics of the scraping or how registrations are procured. I go to the viability of a niche service that is not being properly covered yet in this region. Strictly speaking, if all an aggregator has to offer is more volume, then that business model might be doomed; additional onerous tasks (costs) such as registrations with no exchange of value would only make the death more sudden.
Then again, you knew all that 
