Nice exercise in global sourcing from Google. Code Jam being effectively an appealing, mass-scale testing exercise to select top programming talent.
Software development competitions are not new in the US. What’s interesting is that this was the third regional one (previous ones were run in the US and Europe). Maybe Asia is next.
Whereas some firms move code building to other regions to reduce costs, other seem to hand pick high productivity professionals from worldwide candidate pipelines, thus giving themselves a chance to produce superior goods/services.
Do you need to be as big and reputable as Google to pull this off, or can organisations use their assets (brand, products, values, culture ….) to reach and engage individuals with the skills you need to aspire to be superior?






