regional relevancy

When I check out a new online tool or service from outside the region which can be used to identify and engage talent, I almost always have to stop myself and think about its applicability to Australasia. There might be some showstoppers, be it the content only covering countries other than Aus/NZ, or specific laws which may not be applicable locally, etc.

I was thinking something along those lines when I kept reading at all the buzz and advertising surrounding zoominfo in the industry’s online portals, which i had reported on a few days back. Not surprisingly, the business is US focused, which means that’s where the mass of data is relevant to. Interestingly though, zoominfo via its sales manager Eric Osborne was kind enough to send a factsheet indicating the volumes of what I would call regional relevant data.

It is a snapshot but they are happy to provide a break down of other countries by request. Also, get a load of the UK data, which is the region to where some of you look as well to source talent. Maybe it’s worth the try

(disclosure, i am not being paid or otherwise rewarded to post this entry or attached the information included there in from zoominfo or anyone else)

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