Good Morning

I’ve exchanged a few emails with a LinkedIn connection who – as a senior IT recruiter – uses the platform quite extensively to source candidates

Some interesting stats from this particular individual:

- Claims 75% of assignments are filled from LinkedIn-sourced candidates (this has got to be best practice, right?)

- Goes for quality of connection instead of volume (e.g. looks to connect with candidates that have been in contact via previous jobs applications, emails, etc.)

- Considers ads totally useless (this is somewhat of a surprise to me)

- Is using ‘status updates’ to let the market know of the current job openings

- Does not use introductions at all

- Resorts to InMail only as a last option. This might be why LinkedIn is looking for alternative revenue streams (advertising, corporate services, etc.)

What are your stats?

Have a great week

Throughout my time as a LinkedIn user, I have received a large number of invitations to connect. Every one of these invitations can be grouped in three categories that are represented with the following real and recent examples:

Example 1:

Jorge

I’d like to add you to my professional network on LinkedIn.

-Joe

Example 2:

Jorge,

I am reaching out to you as a fellow member of (another online network).

I would love to connect with you to share networks.

I do understand that you might choose not to accept my invitation. If that is the case please ARCHIVE the invitation instead of saying you don’t know me.

I appreciate your time.

- Joe

Example 3

Jorge

I’d like to add you to my professional network on LinkedIn. We are connected through a number of different people and the X Talent Conference group and I was impressed when I saw your profile. I am seeking to create a powerful network of fellow professionals from around the world that I can learn from, share with and develop best practice to use every day. I thank you for your consideration.

-Joe

What matters most to you?. Is it:

- How interested/beneficial it is for you to connect to Joe?
- The style of the invitation and how much ‘effort’ the inviter has made in producing a customised invitation?
- The fact that you don’t know Joe

A quick snapshot of the self-confessed Australians on LinkedIn

1. 60k shy of half a million members.

2. In Crowds:

a) C-Level types = 8.5k
b) IT Professionals= 47k
c) Small Business = 15k
d) Finance = 14k
e) Sales = 19k
f) Entrepreneurs = 7k

That leaves a few hundred k’s unaccounted for, but suspect marketing, engineering, other professions are a big stack

Bottom line is there is critical mass on LinkedIn for the region. Now, how do you go about engaging them?

Stats kindly provided for an ad campaign by Mary Oliver-Iglesias from Linkedin. Maybe she can help you with a campaign too.

myhome is closing, as you know… 30-odd people seem destined to lose their jobs before the end of the financial year

By looking at my LinkedIn account, there are 12 people on the system (that I can see within my network anyway), most of which are IT professionals (architect, developer, product manager). I assume the technical team have worked with bleeding edge tools. I doubt they will be long term unemployed.

Go have a peek, and if you recruit any of them leave me a comment

Have a good Tuesday.

Had you asked me at the beginning of the year: will you be in Vizag for business in 2007? I would have honestly said no.. but here I am. This is all part of the plot to justify why I have not been writing – or reading – blogs in the last couple of months or so. More details soon.

Anyhoo, I was reading today about how LinkedIn is not going to be bought by News… Just in case they change their minds and/or Nye stops playing cat and mouse, I reckon this is a fab purchase because it enables News to

a) move up the value chain re. employment [from classifieds (immediate placements) to relationships with professionals (workforce planning)]

b) nurture an interesting audience for its other advertising and content

So there

Have a great weekend

Usually I write a post and move on.

However this one got a good comment, which you may miss out on if you don’t check previous entries.

By good I don’t mean I concur 100%. I somewhat disagree with the outlook expressed in the last item. By good I mean it highlights a few key messages regarding using networks as a sourcing tool or advertising medium:

- The network environment gives you access to additional candidate info you may not get when advertising in the paper or a job board. It even gives you information about the people that decided not to go for the job; this has to be good intelligence for future postings

- Recruiting becomes more personal and symmetric. You as a hirer have a few more obligations in things like response management, to ensure that your ad increases the strength of your network as opposed to the other way around

- Networks as promising sources of good candidates may/will deteriorate IF the hiring processes do not adapt to a network environment and the behaviors it spouses

Here is the comment again. Thanks Anonymous

My first foray into empirical research as part of LatinOcean. It is really more a brief compilation on how recruiters are using the system in the region in an attempt to transcend the hype and the buzz.

Don’t go too hard on me re. sample sizes and statistical relevance; nevertheless I hope it is of benefit to some of you out there, and feel free to pass. Enjoy

I have given the What We Offer section a very small update, as I have now included a LinkedIn master class session and the management of recruitment advertising campaigns on Google (AdWords) in our offerings portfolio.

I have been very suscint in what I have included on the site mainly because every time I have delivered on these services, they vary substantially depending on the client requirements. I might need to expand on the basics perhaps, as newbie clients come on the site and they need a bit more handlholding, which I am more that happy to offer.

Feel free to pass these details around, there will be a referral fee for you. And even better if you want to take our services up.

The LinkedIn blog is open for business.

We know corporate blogs can work… or not. I will be following with interest and elaborate on it as it matures; I am certainly betting on LinkedIn’s global growth, and blogs could be one mechanism to help them reach wider and deeper beyond the US.

Hat tip to Mack Collier

LinkedIn Corporation, the world’s largest and most effective professional network, today announced new tools in their Corporate Solutions offering aimed at internal staffing organizations and retained executive search professionals.

Read the entire article at TMCnet

Are you registered with LinkedIn yet?

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